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Auction Seller Guide To Success

 -by Leroy Chan

(c) Leroy Chan - All Rights reserved http://www.AuctionSellerGuide.com
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When its time to clean-up around the house, some people have a
hard time deciding what to keep and what to throw out. What they
need is an incentive.

How about collecting cash from stuff that was collecting dust?

You can do this by auctioning-off your unwanted or no longer
needed items on eBay. eBay is the largest online market place of
its kind. If you are considering this, then you need to gain
some basic knowledge of the listing process.

Here is a 10-item checklist to go over before you begin selling:

1. Look at Other Seller Listings

Do a search for your item. See how other sellers list the same
or similar item. Take mental note of the category, the title,
the description, the photo and the pricing.

2. Choose the Most Appropriate Category

Make sure your item is in the most appropriate category. Avoid
placing it in a category where it doesn't belong. List your item
in the wrong category, and people looking for your item will not
find it. Let eBay suggest the category for you, if you are
unsure which category your item belongs.

3. Write an Accurate Title for Your Listing

Make it easy for buyers to find your item in a search by writing
a precise title of it. Be as exact and detailed as possible so
your item can show up in broad keyword searches too. Avoid using
hype words like "Best," "Great," or "Fantastic." Putting these
words in the title will not help buyers find your item because
they don't type in these types of words in their searches.

4. Set Your Price Low

Entice your buyers by starting at a low price. Set a reserve
price in your listings so you don't have to sell it when the
auction ends at too low of a price for you to make a profit.

5. Give Plenty of Time for Your Auction

Let as many people as possible see your auction. Set the
duration for five or seven days so weekend buyers will have a
chance to bid on your item too.

6. Show a Photo of Your Item

Take a digital photo of your item and post it with your listing.
Let your buyers see what they are bidding on. Allow the photo to
help you sell it. Having to see something first before you buy
it is only natural. Apply this same principle to online
auctions. Buying a digital camera is a good investment these
days and instructions on loading pictures up to the eBay site
are simple enough that there really is no excuse not to have a
picture.

7. Give Buyers Plenty of Payment Options

Make it easy for the buyer to pay. Providing as many payment
options as available is better. Place in your item listing your
own merchant account or credit card processor information. Sign
up with Paypal if you don't have your own merchant account. Let
buyers pay by check or money order if you don't provide payment
through Paypal or credit cards. Including all payment options
leaves no buyers behind.

8. Be Clear on Shipping and Handling Information

Avoid troubles or negative seller feedback by stating upfront
your shipping costs. Mention this clearly in your listing.
Include your return policy.

9. Give Contact Information

Gain the buyer's trust by freely stating your contact
information. List your email, phone number or mailing address.

10. Keep on Testing

Review the auctions that have ended. Learn from the wins and
losses. Try changing the category, title, description or price
if it didn't sell. Testing the individual elements in the
auction process is critical to your goal of becoming a
successful auction seller.

About the author:
Leroy Chan owns and operates the site "Auction Seller Guide":
the place where experts reveal their secrets about auction
selling, wholesale product sources, tools and more. Click Here
Now ==> http://www.AuctionSellerGuide.com